B2B Digital Marketing & Sales for the Future Pioneering AI-Infused
Atomicat is a Brazilian SaaS company led by Rafael Pieroni, offering a dynamic platform for businesses to create websites, optimize traffic, and manage marketing campaigns. With ambitions to provide an all-in-one, user-friendly platform for businesses worldwide, Atomicat partnered with Peakovate in 2022 to bring their vision to life.
Despite linguistic and cultural differences—Atomicat operates in Portuguese while Peakovate is based in India—this collaboration proved that innovation knows no borders. What started as a shared dream has evolved into a strong, ongoing partnership delivering cutting-edge solutions.
Customer information
Client
Atomicat
Industry
SaaS Platform for Website Building and Marketing Tools
Country
Brazil
CEO
Rafael Pieroni
Engagement Timeline
Since 2022 (Ongoing)
Services Provided
Full-stack Development, Feature Engineering, Scalable SaaS Solutions
Service Provider
Peakovate
Challenges
- Language and Cultural Barrier:
Communicating complex requirements in Portuguese presented an initial challenge, but Peakovate overcame this by adopting collaborative tools and clear documentation practices. - Scalable Feature Development:
Atomicat sought to develop advanced tools like traffic filtering, video hosting, quizzes, and page cloning to stand out in a competitive SaaS market. - Revenue Growth Constraints:
The platform needed innovative features to attract users, retain them, and drive revenue growth. - Real-Time Analytics:
There was a demand for robust analytics tools to track performance, user behavior, and campaign effectiveness.
Solutions Implemented
- Core Platform Development:
Developed a user-friendly site builder with advanced customization options and multi-domain support to empower businesses with scalable solutions. - Feature Engineering:
- Video Player: Built a high-performance video hosting and playback tool with customization options and analytics capabilities.
- Traffic Filtering Tool: Designed a system to block unwanted traffic, improve lead quality, and boost conversion rates.
- Quiz Builder: Created an interactive quiz tool to capture leads and increase user engagement.
- Page Cloning Tool: Enabled seamless cloning of pages from external platforms, streamlining content migration and customization.
- Event Tracking Integration: Integrated precise event tracking to enhance campaign management and marketing analytics.
- Scalability and Optimization:
- Transitioned the platform to a microservices architecture to handle growing user demands efficiently.
- Implemented automated deployment pipelines to accelerate feature delivery without downtime.
- Advanced Analytics:
- Delivered real-time dashboards for actionable insights into user behavior, campaign performance, and funnel optimization.
Results
- Revenue Growth: Advanced features contributed to a 50% increase in customer retention and a 40% rise in subscription revenue.
- Platform Scalability: The system now supports 3x more concurrent users with zero downtime.
- Increased Engagement: Tools like the quiz builder and video player saw a 70% adoption rate within the first three months of release.
- Global Collaboration: Peakovate and Atomicat bridged language and cultural differences to deliver transformative solutions.
– Peakovate’s team turned our vision into reality. Despite language and time zone differences, they delivered every feature beyond our expectations, from traffic filtering to advanced analytics. Thanks to them, Atomicat has scaled revenue and set new standards in the SaaS industry.
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